Posts Tagged:marketing

Baby, It’s Cold Outside!

You’d think, growing up in New England, that I’d be used to the cold. I actually used to love winter… spending hours cross country skiing on the old logging roads in the forests surrounding our 200-year old farmhouse. Since then I’ve lived in mostly warm and temperate areas, and have gotten used to it. But…

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free podcast advice

I spend a ton of time traveling, both in the air and driving (when can I please start sailing again?!) and most of the time I have my iPod on.  Only rarely am I listening to music, although I have a nice collection ranging from Eva Cassidy to the Rolling Stones, from James Taylor to…

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The Paradox of Church Growth

“We’re not trying to grow a church here.” That’s not exactly what you expect to hear right before the pastor says that we must expand to three services because of our rapid growth. It’s not normal, but that’s what Rod Van Solkema told us this Sunday at Crossroads Bible Church outside of Grand Rapids, Michigan.…

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The Ol’ Bait ‘n Switch

Uber-Designer, Michael Buckingham, wrote a great post on his blog today in which he talks about the risk of promoting what you cannot deliver. It’s a good reminder. As I was writing a response, I said to myself, “self” (I said) “this would be a great post on your blog, ergon agathon.” So here it…

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Anatomy of church

In a recent discussion with my resident curator of cultural conformity (my 16 year old daughter) (and yes, we do have discussions, where we both actually talk) we chatted about what she thought were the vital characteristics of a church that she would like to attend.  It all came down to two basic components: a…

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